Getting into e-commerce can be a great asset for your business as long as you learn to master its main advantages, make the right choices, and benefit from the right means and solutions to face tough competition. In this article, you will discover the best tactics to generate conversions and boost your online sales.
How to generate and convert qualified leads for your business?
Lead generation is one of the most important tasks for any company that wants to increase its sales. To convert a sales contact into a lead, you must put in place appropriate initiatives that will lead them to act. In this article, our experts at Eminence explain to you what you should do to generate […]
CRM Strategy: Why you need it and how to develop it
Today’s consumers are volatile and less loyal to brands due to their high level of expectations and the increased competition in the market. To capture and retain them, it is essential to improve the quality of your customer relationship. In this article, you will discover some advice to define your CRM strategy, an essential solution […]
How to create an effective customer acquisition strategy?
Did you know? Over the past six years, the cost of acquiring new customers continues to rise. Yet, even if the marketing budget has increased, customers tend to trust brands less. You can overcome this with the right strategy to capture customers’ attention, create greater engagement and improve sales conversion. In this new article, you […]
How to promote your brand and outshine the competition during the holidays?
Every time the end of the year approaches, advertisers are faced with the same challenge: What can they do to promote their products and improve their sales? This article outlines the key tactics you need to be aware of to create your special holiday marketing campaign and ensure its success.