Acquisition

Explore Google’s latest innnovation with an overview and key-takaways from our PMax whitepaper

Your Eminence agency celebrates its 15th anniversary this month… A great opportunity to take stock and retrace your journey together, share the lessons you have learned, the encounters that have left their mark on you, and the events that have marked these past 15 years. Ready for a dive into your world? Yes, of course, […]

You are wondering how to have the right messages for your target audience ? At Eminence, we create personas to help you offer solutions that meet the needs of your audience. Understanding these personas will allow you to communicate effectively with your audience and send relevant messages that meet their expectations. To offer a solution […]

The concept of segmentation is a sensitive topic for many marketers and companies. It is as important in Business to Business (B2B) as it is in Business to Consumer (B2C). The key is to identify different groups or segments of people and use their data to deliver relevant messages to the right people, at the […]

In this article, our digital experts at Eminence explain what PPC marketing is and how to effectively use this technique to increase your visibility and measure your campaigns. What is PPC and how does it work?  PPC, also known as Pay-per-click advertising or Pay-per-click marketing, is a digital advertising method that generates traffic to websites. Each […]

Have you heard of “Keyword-less” campaigns? Read our article to understand how these campaigns work and how they can be useful to you. 

An SEO audit allows you to analyze the strengths and weaknesses of your website, to bring you concrete solutions to increase your traffic, and to improve your natural referencing on Google.

Our digital experts will explain how this technology will allow you to implement an effective digital strategy. Thanks to powerful solutions such as SEARCH and DISPLAY campaigns, Eminence will set you apart from your competitors to ensure that you become the top of mind brand for your target audience and consumers.

Did you know that 80% of users search online before going to the store? Did you know that 75% of them don’t click beyond the first page of search results?