Implement a Digital Strategy Based on Data

Our objective is to maximise your online presence to reach, engage and convert your target audience. As a digital strategy consultant, we create a consistent and memorable digital experience across all channels, maximising opportunities for customer growth, conversion and retention.
Data
ROI optimisation
Client loyalty
Real time analysis

The Benefits

01
Boost Your Digital Presence
 
Increase your company’s visibility through an omnichannel strategy that capitalises on all digital levers.
02
Generate Qualified Traffic
 
Engage relevant potential customers on your website to optimize your conversion rate.
03
Boost Engagement
 
Multiply the opportunities for interaction with your audience to develop a privileged and lasting relationship with your customers.
04
Increase Customer loyalty
 
Engage your customers by offering personalized content for sustainable loyalty.
Our Approach
Key Steps for a Successful Digital Transformation
1
Goals and Positioning
We identify your digital strategy objectives and establish a thorough analysis of your current market positioning.
2
Digital Marketing Plan
We develop a comprehensive action plan which aligns the digital strategy with your objectives.
3
Implementation of the Digital Strategy
We implement the steps of the marketing plan to achieve your goals.
4
Performance Analysis
We closely monitor KPIs to assess the effectiveness of the digital strategy and identify improvement opportunities.
5
Optimization
We adjust the digital marketing strategy based on results to ensure continuous optimization.

Our Expertise

A dedicated team of experts

Our digital strategy consulting agency in Geneva stands out for our ability to conduct in-depth market analyses, enabling us to identify trends, opportunities, and unique challenges in your industry. Our expertise also extends to creating effective content strategies, leveraging a variety of formats, from text to audio, video, and social media.
 
As UX design specialists, we optimize user journeys on your digital platforms to ensure a seamless and intuitive customer experience. We manage your advertising campaigns on digital platforms to effectively and precisely reach your target audience.
What are the stages of a digital strategy ?
We analyze your business and market, then develop a tailored strategic action plan. Next, we precisely and diligently implement this digital strategy, closely monitoring every aspect to achieve satisfactory results.
What are the pillars of a digital marketing strategy ?
A deep understanding of your target audience, engagement through relevant content, converting visitors into customers, and constant performance analysis to optimize your marketing strategy. Those are the pillars we ensure are firmly established in our approach.
Why implement a digital strategy ?
An effective digital strategy can transform your business. It’s an opportunity to stand out, grow, and succeed in a hyperconnected world. With our expertise and experience, we guide you through this digital transformation.
projects & case studies
Our success stories
Social Media
Automobile
The context
32%
Conversions coming from social media
1k
Number of followers on Instagram in 6 months (organic)
A well-defined digital strategy is essential for ensuring the success of your online business. We develop effective and customized solutions tailored to the specific needs of your company.

Audit and Analysis

We begin with a thorough analysis of the social, economic, and competitive context in which your business operates. Concurrently, we conduct a comprehensive audit of your various digital channels to understand their current performance and identify improvement opportunities.

Objectives and KPIs

We assess your objectives and define key performance indicators (KPIs). This approach ensures that your goals are clear, achievable, and aligned with your strategic vision.

Segmentation and Targeting

We precisely identify your primary and secondary targets, whether B2C or B2B. This step allows us to understand their needs, preferences, and behaviors, enabling us to adapt our strategy accordingly.

Defining a Strategy

Based on strategic insights we develop an action plan to reach your business goals. This phase determines specific actions to take, channels to use, and metrics to track to assess the effectiveness of the strategy.

Media Planification

We support you in executing your marketing and communication strategies within a comprehensive media plan. This allows you to structure your actions over the long term and measure their effectiveness.

Analysis and Optimisation

We determine the most suitable content for your editorial line, including formats, creative concepts, and tone. We then develop a detailed media and editorial plan, identifying appropriate channels and publication frequency to maximize audience engagement.