Continuously evolving, the digital universe offers new optimizations every day, such as updates, new applications, new features, or new tools. Digital evolutions like these provide great opportunities for brands to take advantage of, which can help them align with the behavior of their consumers. In order for you to stay connected with the latest news in this digital universe, Eminence offers weekly updates of the best latest news on the web.
Instagram optimizes its “Stories” feature
After launching the Stories function, inspired by Snapchat, Instagramconstantly tries to improve its platform and specifically, Instagram Stories, in order for them to advance. So far, only1/3 of Instagram users usethe Stories function. To remedy this, the platform for sharing photos and videos has decided to highlight Stories by integrating it directly in the “Discover” section.
Until more subscribers adopt InstagramStories, you can view further information aboutInstagramupdates by following this link.
Scheduling live videos is now possible on Facebook
Live videos are the big trend of the moment. Public figures, brands, or even your everyday user, many are interested in this Facebookfeature. In order to remedy some small bugs regarding the audience, Facebook decided to optimize its Facebook LiveAPI. Among which you will find news broadcasts and ad postsscheduling.
If you would like more information about the latest update regarding Facebook Live, click here.
Test the performance of your website with Google
It is important to monitor the performance of yourwebsite and it is even more important to observe the activities of competitors. For this purpose,Google has launched a tool that allows you to test the performance of yourwebsite in terms of mobile friendliness and speed.
For more information about this free tool, which evaluates your website, visit this link.