News of the week (Dubai related!)

News of the week (Dubai related)

Reach of social media highlighted at World Government Summit 2016

Dubai held its 4th edition of the World Government Summit. Turning point for UAE government is its wish to be more present and efficient on internet and through social media. For fact, GCC countries have a strong internet penetration and demand for online services, it seems a natural and smart move for the government to invest more on those. So for this summit a lot of means have been used to gather as many people to the summit.


Twitter to launch social media award at Dubai Lynx

Social networking platform Twitter has partnered up with Dubai Lynx for the launch of an inaugural celebrating the region’s young talent. The Twitter Live Young Lynx Competition will reward the best real-time campaign by a brand or its agency leveraging the speed of social and digital.


When The United Arab Emirates has a Minister of Happiness

After the campaign “Dubai a city for Everyone” ( we posted about it back in January), the Government of The United Arab Emirates aim to top the world in happiness too. They started a new Minister called of course Minister of Happiness. One for Tolerance is in the making too. In 2015 UAE was ranked by the UN the 20th happiest country.


Instagram multiple accounts

The long-awaited Instagram multiple accounts switching and it’s here. It finally happened this week and it was one of a kind of impossible news to miss unless you live under a rock if that is the case here is a little sum up. You can have it on both iOS and Android on the 7.15 version. Funny fact and as a community manager the joke’s on me. I am still waiting to be available on my mobile…..