Super Bowl Ads–not just TV advertising, but so much more!

On February 5th, the SuperBowl aired to millions all over the world, it’s not just a game, where football players battle it out to win pride and the nations support for their team. It’s important to think about the platform it provides for brands to advertise their products. Advertisers shell out over $5 million to […]

Digital marketing industry news News
Digital marketing industry news

The digital world is in constant evolution, with new features, new applications and updates.  This evolution is a result of the change in consumer behaviour,and brands thay aim to achieve their goals through social media. In order for you to stay up to day with the latest developments, Eminence, digital agency, offers you a weekly […]

Beacons, a new technology! News
Beacons, a new technology!

E-commerce continues to grow. Each day Internet is gaining market share by encroaching on those shops and boutiques. So how to counter competition from online stores? An American company offers an interesting solution: the beacons! How does it works? Beacons are small sensors that digitize shops. The beacons operate as an internal tracking system and […]