Google has recently announced a new continuous scroll feature that should bring some changes to the search, to improve the user experience. Let’s discover together in this article the advantages of a continuous scroll and its impact on your SEO.

One of the strongest trends in the world of digital marketing in the last decade has been video.   

This year, our agency Eminence is partnering with the 3rd edition of the Geneva Social Selling Forum. The event will take place at UBS Acacias Geneva the 12th September and we are looking forward to have the opportunity to meet you during this event.   But first of all, what is the Social Selling Forum? […]

For TV series and movies fans, the month of April has been filled with emotions! With the launch of Game of Thrones’ last season and the Avengers’ last chapter: Endgame, the film industry has been in full bloom and social networks have been (and still are) mainly monopolized by these two events.

We don’t have a crystal ball to predict the future, but we have something effective and concrete; working and learning everyday together with our team, experts and developers we follow the ongoing development in the digital world and are able to draw the right conclusions of it.

We have all heard of push and pull marketing, but recently, there has been less of a push. Just to be clear on these, push marketing is advertisements, promotional offers and emails all filling email inboxes with content- That is all being pushed to the client, somewhat unwillingly. This is wasting both your time and […]

Digital marketing has been something that has rapidly grown in the past 10 years. Businesses are getting tired of losing out on potential customers with no reason why. Digital marketing is at the forefront of every businesses success. Eminence has conducted some research in what is out there and how is it being used to […]

So we are half way through the year already and social media use has continued to rapidly increase for both B2B and B2C businesses. Here at Eminence, have rounded up the 21 trends that are still predicted for businesses at the latter half of the year. Have a read of the below:

On February 5th, the SuperBowl aired to millions all over the world, it’s not just a game, where football players battle it out to win pride and the nations support for their team. It’s important to think about the platform it provides for brands to advertise their products. Advertisers shell out over $5 million to […]