Optimize your Linkedin b2b strategy: from account-based marketing to campaign analysis
LinkedIn is establishing itself as an essential platform for B2B companies seeking to generate qualified leads and build lasting relationships with their customers. To take full advantage of this opportunity, it’s essential to develop a robust, well-structured LinkedIn B2B strategy.
LIRE →Guide to Shopping on Social Networks
Online commerce is evolving at an impressive speed and now touches all sectors of activity thanks to its global reach. Social networks and the emergence of “Live” formats play an increasingly central role in this transformation. Social Shopping, or the art of skillfully merging social networks and e-commerce, has grown to offer a unique and interactive shopping experience to consumers.
LIRE →How to leverage Instagram Shopping?
With shops, collections, stories, direct videos, etc., Instagram has been able to take advantage of the behaviors of Internet users to create a unique shopping experience for different brands. The positive effects are noticeable with 70% of consumers using this platform to get inspired by its content and to discover products before making a purchase. […]
LIRE →Attract more people to your restaurant with Facebook!
Today, our smartphones are always at our fingertips. According to the recent Facebook IQ study, at least 2 out of 5 customers say they rely on online reviews to help them through their restaurant selections.
LIRE →Bodyline case study: generating sales with Facebook targeting
Bodyline Center is a slimming institute located in the heart of Geneva, Switzerland, on rue du Marché. The center is an elegant, modern, and relaxing place. Offering the latest, new generation treatments and equipment to a B to C target group looking to lose weight. Bodyline offers you a professional experience and personalized treatments. Striving […]
LIRE →Our tips for successful LinkedIn posts!
LinkedIn is your gold ticket to online B2B activity, a powerful social media tool that enables you to showcase your company, share your market news and innovations with other professionals and industry leaders.
LIRE →How to manage the COVID-19 crisis on social media?
Over the past few weeks, businesses around the world have been going through a very challenging time because of COVID-19. This health crisis is causing a major disruption in the global economy. In light of this pandemic, companies must review their business strategies by developing a high-performance digital strategy which, in these exceptional circumstances, […]
LIRE →14 tips to create a successful LinkedIn Profile!
LinkedIn is the world’s most widely used social media platform when it comes to career planning. Whether it’s the first steps of a career or already a leadership position, a professional LinkedIn profile plays an important role in your professional endeavours. With over 500 million users in more than 200 countries and a steadily growing […]
LIRE →Social Proof: Why is it crucial for decision-making?
Imagine you are strolling around in a city and looking for a nice restaurant where you would like to enjoy a delicious and spontaneous lunch.
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