Strategy
Reinforce your brand image with Instagram
With over 1 billion active users per month, Instagram is one of the fastest growing social networks, making this platform a weapon used by many brands to connect with more audiences and boost sales.
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Strategy
The cellphone as the only tool for placing orders for Millenials
The importance of mobile devices and connected objects in our digital world is increasing. As a result, we have seen the emergence of a new generation of people who surf the Internet only with their phones.
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Strategy
Inbound Marketing enables you to achieve your business objectives
Inbound marketing will not only generate results in terms of leads and sales, it will also allow you to optimize your investments and take advantage of the latest technologies.
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Strategy
Why use a QR code in your digital strategy?
Have you noticed this funny squared barcode appearing more and more often in your daily life? In the bus, in the supermarket, at a festival or even sometimes printed on the sidewalk, this pattern usually black and white allows you to get a lot of information by scanning it quickly with your smartphone! Eminence, your […]
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Strategy
Back to the future of marketing
Imagine, you are in 2030. As you walk to work, you receive a call from your favourite restaurant. After having greeted you warmly, the operator presents you with the daily menu adapted to your personalized diet and asks you at what time you want to be delivered. At your lunch break, at the exact time […]
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Strategy
Reach your goals thanks to the elevator pitch.
Imagine this situation: you are a young entrepreneur with an innovative business idea that can revolutionize the world. However, without the necessary financing, you can’t do anything, so you have to find an investor. In an office building, you enter an elevator and meet one of the most important businessmen of the city. This is […]
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Strategy
10 exciting advices to boost your Mobile Marketing Strategy in 2019
Since March 2018 Google is indexing and ranking first the mobile version of a website. Mobile-first indexing means Google will use the mobile version of your website for indexing and ranking, to better help the primarily mobile users to find what they’re looking for.
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Strategy
How to find the right influencers for your brand
Influencers are fast becoming one of the most popular tools used for brands, not just in the UAE, but internationally. It is following the success of the social media era we live and work in, that has allowed brands to target their audience in an indirect way, thorough people that have a large following across […]
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Strategy
Mobile Travelling
Travelling is becoming more accessible for everyone. With last minute deals, January sales and plenty more sites sharing reviews and opinions on ‘The next destination you should visit’, we are spoilt for choice. In this digital age, influencers, friends and family are posting photos, checking in on Facebook and posting about what a great time […]
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