In this article, Eminence’s digital experts take a closer look at Universal Application Campaigns (UAC), so that you can make the most of your app ads on different iOS and Android operating systems and generate traffic.
What is PPC Marketing?
In this article, our digital experts at Eminence explain what PPC marketing is and how to effectively use this technique to increase your visibility and measure your campaigns. What is PPC and how does it work? PPC, also known as Pay-per-click advertising or Pay-per-click marketing, is a digital advertising method that generates traffic to […]
The Digital Revolution In Banking
The digital transformation in the financial sector is creating a major revolution for the banking industry. Technological progress is enabling banks to expand their services and to meet the new expectations of their customers. Today’s customers are increasingly looking for simplicity, accessibility, flexibility, speed, and optimal banking costs.
Dynamic Search Ads: What you need to know about these new campaigns and how you can include them in your digital strategy
Have you heard of “Keyword-less” campaigns? Read our article to understand how these campaigns work and how they can be useful to you.
Best lead generation strategies you need to know
Lead generation is one of the most important steps in acquiring new customers and is a crucial element in generating new business opportunities for your company. In this article, our experts explain how to establish an effective lead generation strategy that helps acquire new customers.